
Photo: Collage of Donald Trump and Sydney Sweeney
President Donald Trump has voiced help for Sydney Sweeney’s current American Eagle marketing campaign after studying the actress is a registered Republican.
The American Eagle marketing campaign titled “Sydney Sweeney Has Great Jeans” sparked controversy upon launch, with critics accusing it of echoing eugenics-era rhetoric by way of its wordplay on “genes” and “jeans.” Sweeney, 27, addressed the criticism in a promotional video, visibly altering the phrase “Genes” to “Jeans” on a billboard.
Public data affirm Sweeney has been registered with the Republican Party in Florida since June 2024, as reported by the New York Post.
Amid backlash on-line, supporters defended the marketing campaign as playful advertising and applauded Sweeney for defying what they termed as “woke advertising.”
Vice President JD Vance additionally weighed in, joking on the “Ruthless” podcast: “My political advice to the Democrats is continue to tell everybody who thinks Sydney Sweeney is attractive is a Nazi. That appears to be their actual strategy.”
The marketing campaign continues to attract blended reactions throughout social media, highlighting the broader cultural divide in U.S. promoting and politics.