NAIROBI, Kenya, July 16 – Safaricom nonetheless dominates Kenya’s SIM card subscriptions, information from the Communications Authority of Kenya (CA) reveals.
Out of 100%, the telco’s SIM card penetration stood at 63.3 p.c between January and March 2025, with different gamers equivalent to Airtel, amongst others, sharing the rest.
CA’s Q3 Sector Statistics Report for the 2024/2025 fiscal yr reveals that Safaricom added 1.7 million new cellular subscribers, pushing its complete subscriber numbers to 48.2 million.
Industry-wide, lively cellular subscriptions rose by 6.7 p.c to 76.2 million, leading to a penetration price of 145.3 p.c, primarily pushed up by numerous buyer win-back campaigns run by operators throughout the assessment interval.
The development was additionally replicated in different sectors, with cellular cash subscriptions, cellular information utilization, and broadband subscriptions all registering enhancements.
Mobile cellphone penetration price reached 139.8 p.c, comprising 80.5 p.c for smartphones and 59.3 p.c for characteristic telephones, boosted by elevated availability of cellular gadgets and the enlargement of cellular community infrastructure nationwide.
