NAIROBI, Kenya, July 16 – Mediamax Network Limited has issued a discover of intention to declare redundancies, changing into the newest casualty in a wave of job losses sweeping by Kenya’s non-public sector.
In an inside memo dated July 14, 2025, Chief Executive Officer Ken Ngaruiya famous that the corporate is endeavor a “strategic restructuring and reorganization of its enterprise operations to boost general effectivity and effectiveness in response to evolving market dynamics.”
The media agency cited the influence of delayed funds from each nationwide and county governments, unfavorable laws on betting ads, and the “National Government’s resolution to single-source one media entity for promoting” as components aggravating an already strained working surroundings.
“The restructuring has been pushed by challenges within the macro enterprise surroundings, speedy digital development, innovation, a major discount in enterprise volumes, a lower within the clientele base, and a complete evaluation of inside operational processes during the last two years,” learn the memo partly.
“These points have additional been aggravated by components affecting the media business in Kenya, together with delays within the settlement of pending payments from each the National and County Governments, the National Government’s resolution to single-source one media entity for promoting, and the introduction of unfavourable circumstances on betting and playing promoting by the National Government.”
The reorganization will embody a workers optimization train involving realignment of roles, streamlining of staffing ranges, and potential redundancies throughout numerous departments.
The discover, which takes impact from July 15 to August 15, 2025, guarantees compliance with Section 40 of the Employment Act, 2007, and ensures cost of terminal dues, together with severance pay, go away days accrued, and see compensation.
Mediamax’s resolution comes towards the backdrop of an employment disaster in Kenya’s formal sector.
According to the Federation of Kenya Employers (FKE), 57 firms have declared redundancies since 2022, ensuing within the lack of roughly 5,567 jobs.
The variety of firms declaring layoffs stands at 57 since 2022.
In simply the primary half of 2025, over 3,700 further staff have misplaced their jobs.
Notable firms which have downsized or exited Kenya solely embody Procter & Gamble, which laid off 850 staff in December 2024, De La Rue (300 layoffs), Unga Group (50), Twiga Foods (250), CIC Insurance (75), MC Motors, and Radio Africa, which lately laid off 27 workers members.
AMREF, affected by USAID funding cuts, launched over 400 staff, whereas KK Security and Posta Kenya laid off 1,000 and 600 staff, respectively.
With inflation, excessive taxation, and a quickly evolving digital panorama taking a toll on companies, Kenya’s company sector is grappling with one among its hardest phases in recent times, casting a shadow over job safety for 1000’s of staff.
