NAIROBI, Kenya, June 24 – Safaricom PLC has been named the Most Admired Brand in Africa on the 2025 Brand Africa Awards, marking the second consecutive 12 months the corporate has acquired the highest recognition.
The awards, established in 2010, are based mostly on unbiased analysis and shopper surveys carried out throughout the continent. They intention to highlight manufacturers that drive competitiveness and improvement in Africa via innovation, service supply, and social influence.
In addition to the highest award, Safaricom acquired 4 different accolades, together with Most Admired Brand in Telecommunications, Most Admired African Brand Contributing to a Better Africa, Most Admired African Brand Doing Good for Society and the Environment, and the Grand Prix Award for total model excellence with a deal with sustainability and influence.
The recognition comes as Safaricom marks its twenty fifth anniversary, a interval throughout which it has expanded its companies past Kenya, notably within the areas of cell cash, knowledge, and voice companies.
Brand Africa famous that Safaricom’s robust efficiency throughout a number of classes displays the model’s affect and visibility in African markets, in addition to its contributions towards social and environmental causes.
The awards had been a part of Brand Africa’s broader initiative to advertise African-led manufacturers that contribute to financial development and societal improvement on the continent.
